What is our first Impression?
As a parent of teenagers who recently completed the summer working in summer jobs, I frequently answered the question, "Is this outfit work appropriate?" I am proud that my teens asked this because they understand that first impressions matter. The same is true for concert apparel.
A choir director called our staff to inform us that his group won this year a competition that they lost last year. He believed that the difference was this year the choir wore new uniforms. His group “owned the stage” in his opinion. Competitive choirs know that judges begin scoring the moment the first member walks onto the stage. Do we grab the attention of the judges and state, “We are prepared?”
Church choirs need to think about the first impression as well. The message of the music is lost when members of the choir wear apparel that is too short, tight, see through, or really too anything! A church choir wants to eliminate distractions so the content of the music is primary.
Are the lights the right color and are they working?
Many of our customers love our outfits that allow for a "costume change" simply from changing the light color. For example, a silver micro sequin top will reflect the color of the lights and more closely match the "mood" of the song being performed.
Be certain to experiment with the lights prior to the performance. You may think, "I know my stage, we do not need to test the lights," but a bulb may be out or not as bright as last time. This could be an issue if the main soloist of the performance is singing, but everyone is looking for her because the light is missing in action!
When your group takes the stage, uniformity can work for or against you. If the marching band is on the field, the judges are looking to see if anyone is out of place and the most obvious way to search is to look for a different pattern along the line. The uniform is one way to hide these inconsistencies. If the overarching goal for the performance is to show the sway of the choir, uniformity matters as well. It is easier to portray a “one voice” sound when everyone looks similar.
If the group is in different outfits, sometimes the audience is not listening to most of the first number because they are trying to mentally process the visual cues in front of them. The sound is trying to penetrate the brain, but the visual thought engine is working overtime and the sound processor is lacking the resources to fully hear the performance.
Praise Hymn Fashions partners with over 10,000 music groups to help them own the stage. Our customer service representatives are standing by willing to help you consider what will help your group capture the attention of the audience and accomplish your music objectives.